Casey Blog

Casey Blog

CyberTed's Legacy Lives On

Among the flood of news coverage that immediately followed the death of Sen. Edward Kennedy last Tuesday night was an article in the Washington Post which mentioned that The Senator’s web site included, with the news of his passing, his famous closing words from his 1980 Democratic Convention speech, “For all those whose cares have been our concern, the work goes on, the cause endures, the hope still lives and the dream shall never die”. Much repeated in the days of tribute that followed, they are a fitting label for his legacy. The Senator’s web site itself wasn’t the news; it was simply a conduit, a routine and expected place from which to learn information about Senator Kennedy and his work. Because of course, every Member of Congress has a web site.

That wasn’t the always the case.

Kennedy on North Shore Mac BBS - 1993In 1993, any Senate office that was attempting to explore and utilize this recently heard about ‘Internet’ thing generally had to find their own way, without any institutional help from the famously slow-to-change Senate. At the time, I was working as Senator Kennedy’s Systems Administrator, a poli-sci type with no real technical background, hired on to support Kennedy’s network of Macs. When our office began to post his press releases and to solicit public comment via a network of dial-up computer Bulletin Board Systems (BBS), we found the effort was regarded as both newsworthy, and praiseworthy. While not everyone who found Sen. Kennedy online necessarily agreed with him on every issue, his effort to use new technologies to share his positions was widely reported and universally applauded.

A happy coincidence helped to boost Kennedy’s online reach beyond the BBS’. After reaching out to the White House staff who were likewise breaking new ground for President Clinton, I was put in touch with two of the students at MIT who were helping that effort, John Mallery and Eric Loeb. They were enthusiastic and eager to extend the work of MIT’s ‘Intelligent Information Infrastructure Project’ to include our nation’s Legislative branch. In short order they had setup the means for Kennedy’s press releases to be posted to an FTP archive at MIT and into two Usenet newsgroups. And eight months later, in the spring of 1994, they worked with our office to launch Kennedy’s web site, the first for a member of Congress. The site was located at MIT’s Artificial Intelligence Lab, as senate.gov provided only FTP and Gopher services by that time. And at the same time we announced Kennedy’s web site, we followed the example set by Senator Robb by establishing a public email address for The Senator and facing up to what remains today as a challenge to Congressional offices, managing and responding to torrents of inbound email.

Kennedy Campaign - 1994In 1994 Kennedy had more than his Senate work to occupy him. He faced a strong challenge for his Senate seat by Republican Mitt Romney. Polls showed Kennedy was in a very tight race, with some even predicting his defeat. In the fall, the Democratic Senatorial Campaign Committee (DSCC) had contracted with Issue Dynamics Inc. to help develop a basic web site for each of their Senate candidates. Aware of Kennedy’s efforts to bring his Senate office online, the DSCC gave his campaign staff direct access to manage their campaign site and to make it their own. Senate rules designed to prevent incumbent Senators from using franked mail in support of their campaign were now interpreted to require shutting down their official online presence for 60-days prior to any election in which they were a candidate. The campaign’s web site kept Kennedy online, while his Senate site was shuttered.

Launched only a few weeks prior to Election Day, the campaign site contained issue papers, press releases and endorsements (the notion of actually raising money online was still little more that a geeky politico’s daydream). For his part, Romney was missing online, and was chided in the media for it. Kennedy ended up beating Romney handily. A Newsweek article reporting on the growth of online politics dubbed him ‘CyberTed’ and reported of his online campaign, “It helped counter his image as an out-of-touch baron who reeked of Old Politics. And it impressed the world of computer jocks, thousands of whom work in the important Boston branch of the industry.” The Internet had played some small part in keeping Kennedy in office.

I left Kennedy’s office in the spring of 1995 to join a new ‘Technology and Communications Committee’ created by the new Senate Democratic Leader, Senator Tom Daschle, to help other Senate Democrats follow in the path Kennedy had blazed online. But continuing to lead and to innovate online remained a high priority in Kennedy’s office. My successors there saw to the continued development of his Senate web site, as well as bringing the Senator online by other means such as into Q&A sessions with constituents in online chat rooms. By June of ’96, Senator Kohl became the 50th Senator with a web site, and it took four more years until all 100 Senators had one, when Illinois freshman Peter Fitzgerald launched his site early in 2000.

His online experience did more than just generate good press for Senator Kennedy; it informed his positions on important votes for which many of his less net-savvy colleagues were ill equipped to fully understand. One early example came when the Senate voted in 1995 on Senator Exon’s ‘Communication’s Decency Act’, a far-overreaching effort to censor adult content on the Internet, the bill passed by a vote of 84-16. Kennedy was on the right, but losing side of this vote, and it was left to the Supreme Court to overturn the act as unconstitutional two years later by a unanimous vote.

Outside groups have also played an important role in pushing Congress to do more than just ‘be’ online. The Congressional Management Foundation’s periodic ‘Golden Mouse Awards’ recognize the best of Congressional web sites and provide all offices with needed assistance and best practices for use in developing their online presence. Newer organizations such as The Sunlight Foundation support efforts to make Congress ‘more meaningfully accessible to citizens’, with the Internet at the core of their efforts. And early online guides to Congress such as CapWeb, which helped net surfers find Congress online, have passed the torch to newer resources such as Tweet Congress, which helps all to find members who are on Twitter.

On Saturday I joined hundreds of other current and former Kennedy staff on the steps of the U.S. Senate, waiting on The Senator’s funeral motorcade to make a scheduled stop, en route from Andrews Air Force Base to Arlington Cemetery, for a brief and final farewell from the institution he served for forty-seven years. With the motorcade more than an hour behind schedule, I wasn’t alone in following the tweets from ‘kennedynews’, which kept us informed of their progress. Kennedy’s current team has done him proud this last week by their use of the Internet to share news and information about his funeral arrangements as well as the legacy of his life in public service.

It’s easy to take for granted that the Internet has become an expected means of communication for public officials and for the candidates who aspire to become one. And the time has long passed when anybody was impressed by a politician just for being aware that the Internet existed, and for attempting to use it. Senator Kennedy benefitted from such early praise, and might have left it at that. But he ‘got it’ and instead chose not to let up after those earliest steps. He chose to value innovation, and to make the use of new technology a high priority in conducting his very public life.

The Senator’s legacy will live on in the legislation he passed and the causes that he championed.

Teddy’s legacy will live with his family, friends and loved ones.

And CyberTed’s legacy will live on… online.

Filed under  //  Current Affairs   Politics   Technology   iCampaigns  

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My Team

Last month I reached my 4-year anniversary working as Director of Online Campaigns at NGP Software, where our small team does what we can to help Democrats and their allies with their online campaign efforts. During that time we've built a *few web sites, managed a few online campaigns, won a few awards, helped a few Democrats get elected, and had a few laughs. I'm very proud of our team and the work we do, and looking forward to much more of the same to come.

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* lots and lots

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Obama's Online Fundraising

Since Super-Tuesday, Barack Obama has raised $5.8 million dollars online. I'm very glad to have used my little chart provided by his web site, and helped contribute to that total. Thank you to my friends and anyone else who helps with a contribution.

It's Obamania! Keep it coming!

Obama Raises $5.8 Million Online After Super Tuesday
Bloomberg, 2/7/08

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NGP Portfolio Profile

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My boss was profiled on the web site, Portfolio.com.

Last month I marked my three-year anniversary working at NGP, and this year the company celebrated it's 10th year in business. I count myself very lucky to work for a company where I admire and enjoy my colleagues, and feel very proud of the work that we do.

Thanks Nathaniel, I appreciate it.

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Campaign Web Sites, The Morning After

I woke up yesterday, and realized that I had an opportunity. The opportunity to review some campaign web sites on the morning after Election Day, to see how many of them had yet updated their content. What I found was worse than I expected. I wrote it up in an article that was published today on the Personal Democracy Forum site...

Campaign Web Sites, The Morning After
Personal Democracy Forum

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Greetings from PDF in NYC

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It's NGP @ PDF 2007 in NYC. We had to catch an early train to get here (guess who missed the 5:02 and had to catch the 5:25?), but it's been worth the effort. Now I'm ready for the cocktail party, and a snooze on the train ride home tonight.
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Old Man OPO

Last week the Washington Post began a series of articles about Political Consultants, including a front page story last Friday about Internet Strategists. The Post dubbed them Online Political Operatives, or OPOs. It's the first I've heard that title, it's too soon to say if it will stick. But I did enjoy seeing some well-deserved attention being paid to a field of work I have been involved in for fifteen years.

This weekend I spoke at a training for political fundraisers in a session about online fundraising. The organizer introduced me with a brief bio, including the fact that the first online campaign campaign that I worked on was for Senator Kennedy's 1994 Senate race.

Looking out at the room of young faces, my curiosity got the best of me. "Give me a show of hands", I asked, "how many of you were in college in 1994?".

A couple of hands in the back of the room went up.

"How many of you were in high school in 1994?"

Again, just a few hands are raised.

"How many of you were in grade school in 1994?"

A sea of hands reaches skyward.

My initial reaction was just to feel a bit old. But on reflection, it was really very nice. I'm glad to be an old man OPO and I hope I to continue finding opportunities to share what I've learned and learn something in return from the growing numbers of young fledgling OPOs out there.

Meet the OPOs
The Washington Post, 5/4/07

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Politics Online Conference

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I'm currently at the opening session of the 14th Politics Online Conference, which is hosted at the George Washington University by the Institute for Politics, Democracy & the Internet (IPDI). Phil Noble, President of Politics Online, and a long time champion and innovator in the field just introduced the opening panel.

I've been around since the earliest Politics Online conferences, both as a speaker and an attendee. I'm not certain, but I may have spoke at the first one, back when Dan Solomon founded the conference years ago. In his comments moments, Phil embarrassed and flattered me by pointing me out in the audience and acknowledging my role in bringing the first member of Congress onto the web (Senator Kennedy in 1994), and then Phil said, "... and look at him, he's still a kid!".

Thanks Phil for the kind words and recognition. And especially for the 'kid' label which was especially welcome today, when I might otherwise feel too much like an old dog :-)

UPDATE: Sitting down to the post-lunch keynote address and some guy walks by me in my aisle and says, "Up close you don't look as young as Phil said, I guess he couldn't see you too well from up there." Thanks Pal!

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UPDATE 2: I'm very proud of the fact that we took home a Golden Dot Award in the category of best web site for an Issue Advocacy Campaign for our work on behalf of The Great American Condom Campaign.

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The Trekkie Vote

Mark my words, this WILL be the next big thing in online campaigning. Watch to see which of the Presidential campaign's is the first to offer a Klingon version of their web site. Forget the soccer moms, go after the Trekkies!


Finnish MP seeks votes in Klingon
Reuters, March 9, 2007

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Screen Shots from the Attic

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Last week I was invited to speak at the Internet Advocacy Roundtable on the subject of Congress and the Internet. In gathering my thoughts, and preparing for that presentation, I perused the deep and dusty corners of my hard drive to review presentations I've given on the topic in the past. In doing so, I came across a collection of screenshots I had grabbed and used previously, many of them now already a decade or more old. For me, looking through them was like looking at old photos in a family album, with each bringing back memories from way back in the day. So I thought I'd throw them all up on my Flickr account, and share a little Congressional web history there.

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